The fastest way to unf*ck your YouTube Channel

First, what makes the original video an outlier?

Well, it was posted on a channel that had fewer than 50,000 subscribers.

This channel's previous videos typically got 10,000 to 20,000 views.

So the fact that this video has 2.1 million views makes it a massive outlier.

But how did Nisha remix this?

Well, first, look at the idea and title.

Original

Things I STOPPED Buying & Owning | Minimalist for 5 Years

Remixed

9 Things I Stopped Buying to Make More Money

Both use the “things I stopped buying” topic.

Nisha then remixes it by adding a different angle: making more money.

Now look at the thumbnails.

Original

Remixed

Both have a similar muted, grey feel, with the creator sitting in the frame and large white text beside them.

And notice what’s behind the words.

Original

Remixed

Both put the white words over dark, see-through rectangles. That helps the text stand out from the room behind it.

Even the length is similar.

Original

8:12

Remixed

7:16

Nisha's video runs for 7 minutes 16 seconds. The original is 8 minutes 12 seconds. Less than a minute apart.

To be clear, the content in these videos is completely unique. Nisha delivers her own list and perspective in a similar amount of time.

First, look at the original.

It reached 6.1 million views. The title opens a question: what took ten years to discover?

When you research a video like this, compare it with the channel's usual views. An outlier isn't just a video with a big number. It's a video that did drastically better than normal for that creator.

So, what did Jim remix?

Look at the opening words of both titles.

Original

It took me 10 years to realize i could do this

Remixed

It took me 40 Years to Realize What I'll tell you in 8 Minutes

Both start with the same hook: “It took me [X] years to realize…”

It makes you curious. What did they discover? And why did it take so long?

Jim takes that hook and applies it to his own experience: “It took me 40 Years to Realize What I'll tell you in 8 Minutes”.

Then he adds another reason to click. You can learn in eight minutes what took him forty years to figure out.

Notice what he doesn’t copy.

The game. The footage. The advice. Even the thumbnail and video length are different.

He models the title hook, then uses it to introduce a completely different video for a completely different audience.

First, look at the original.

It reached 142,000 views. The thumbnail makes its starting point obvious: a new channel with no subscribers.

Just as with the other examples, the research is about how a video performs compared with that channel's usual results. You're looking for something that stands out.

So, what did I model?

Look at the layout. The orange profile icon on the left. “New Channel” beside it. The subscriber count underneath.

Original

Remixed

Both thumbnails communicate the same starting point in a split second. If you're trying to grow from zero, you can immediately see that the video is relevant to you.

Now look at what I changed.

I switched the white background to black, changed the profile icon from “J” to “N”, and replaced “No subscribers” with “0 subscribers”.

The title is different too. The original promises 1,000 subscribers in one week with one video. Mine explains how to grow a channel from zero.

I modelled the thumbnail's visual structure, then used it to package my own content.